Hyundai launches its new Global Quality Design

Chennai, Oct 26: Hyundai Motors India today launched its all-new Global Quality Innovation Campaign in the city.

A company release here said, in a year that was tough on a number of signature brands because of quality defects, Hyundai had won plaudits for its quality standards. An International survey by J D Powers this year had seen it leapfrog over iconic brands for quality.

Talking about the campaign, MD HMIL H S Lheem said, 'Quality is the most important parameter for any company to become a Global Leader. Hyundai Motors has always put quality on the forefront and this has been the main reason why today we are the 6th largest automaker in the world. However this has to be a continuous process and so a need to continuously strive to maintain quality standards.' The result expected from the program was better workmanship quality, process and part quality and vendor process quality.

The campaign sought to achieve the goal of developing future models with zero defects to achieve the number one position in customer satisfaction.

UNI