Reliance Anil Dhirubhai Ambani Gp unveils credit cards

New Delhi, Oct 15: Reliance Anil Dhirubhai Ambani Group today launched 'Reliance Credit Card' (RCC) providing host of benefits and reward points as part of a unique loyalty programme, in association with Citibank.

''We believe that the programme will set a benchmark for the industry as a whole. We at Citibank are delighted to leverage our strengths as a leading card issuer to partner Reliance in this first of its kind programme,'' said T R Ramachandran, Business Head, Credit Cards, Citibank.

The card is available in two categories--Silver and Gold. It will be available initially in Mumbai and Delhi, followed by other metros like Hyderabad, Chennai, Kolkata, Pune and Bangalore, and thereafter in all major cities and towns nationwide, a company statement said, adding that cards come free for life.

The points earned can be redeemed inter alia across various Reliance--ADA Group products and services such as recharge of prepaid connections, payment of mobile phone bills, electricity bills, life and general insurance premia, and availing services at thousands of Reliance World and Reliance Communicatios retail outlets, as well as at Adlabs multiplexes.

RCC will also offer complimentary vouchers on joining, including inter alia for usage at Reliance World outlets and Adlabs multiplexes, cash advance facility, free utility bill payment facilities, hospital allowance, free towing of vehicles, and Zero Fuel Surcharge at IOC petrol pumps.

Moreover, RCC holders can receive up to 5 add-on cards at no additional charges, free email statements, free alerts, and will be able to transfer money from one Visa Card to another using Citibank Online.

The card has been launched as a co-branded card with Citibank in association with Visa International.

UNI