Yamaha unveils new bike 'Gladiator' in Gujarat

Ahmedabad, May 18 (UNI) Yamaha, one of the leading bike makers of India, today unveiled its new model, 'The Gladiator' with a target to attract young generation looking for new lifestyle.

'''The Gladiator' with its 4-stroke, 125 cc, 11 PS, 5-speed combines power and performance with dynamic sporty styling and an unmatched cost of ownership in the category,'' Yamaha Motor India Sales Private Limited CEO and Managing Director Mr Tomotaka Ishikawa said.

The Gladiator is a new model developed on the concept of a 'next- generation fun bike'. The Gladiator has two versions, Gladiator Standard, priced at Rs 41,990, and Gladiator DX, priced at Rs 44,990.

''The new marketing strategy is based on the philosophy of 'Customer is No 1'. Through this approach, we will provide our customers products and services, which are beyond their expectations,'' he added.

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