Mumbai, May 5: Ford India today announced the launch of its top-end diesel-based luxury car - Fiesta 1.4 SXi Duratorq in select markets.
Company's president and Managing Director Arvind Mathew, in a release issued here, said, ''The new Fiesta has been introduced in response to our customers' valued feedback. With contemporary styling, the new version offers fuel efficiency, comfort and performance. Also, a growing portfolio in the mid-size segment positions Ford to compete more aggressively in the Indian market.'' As a part of a phased launched, it will initially be available in Andhra Pradesh and Punjab, and will be introduced across the country, subsequently.
Also, the company has enhanced its distribution network to meet the demand for Ford models in the country.
The new variant boasts of advanced features like six-CD in dash audio with six speakers, electric adjustable outside mirrors, programmable keyless entry and auto relocking, and clock, date and outside temperature display in instrument panel, along with leather upholstery and alloy rims.