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Andhra varsity, HSBC sign MoU for course on customer service

Written by: Staff

Visakhapatnam, Apr 20 (UNI) Andhra University today signed an MoU with HSBC Global Resourcing to introduce a new course Bachelor of Commerce with specialisation in Customer Service Management (CSM), from the academic year starting from July 2006.

Prof P Vijaya Prakash, Registrar, Andhra University and Lain Coleman, Centre Manager, HSBC Group Service Centre, Visakhapatnam, signed the MoU at Andhra University premises today.

Dr D Harinarayana, Director, AU School of Distance Education, said, ''The service industry is one of the fastest growing sectors in India and there is a strong demand for professionals specialising in customer service. This new course offered by Andhra University is unique as it covers all major aspects of Customer Service Management, including Operations Management, Business English and Leading and Managing People in a Customer Service Organisation''.

Speaking on the occasion, Mr Coleman said, ''We are delighted to be partnering a forward-looking institution like Andhra University to offer this new course, based on ''earn while you learn'' concept.

We believe this exposure will certainly help students broaden their horizons and be better prepared to enter the global market.'' The course was open to intermediate or equivalent candidates with limited intake of students and would be offered through Andhra University's School of Distance Education. As part of the curriculum, students would work with a global organisation like HSBC for three days a week and attend classes the rest of the week.

HSBC proposed to pay monthly stipend and subsidise 50 per cent of total fees borne by the student. After finishing the course, students could compete for permanent employment in HSBC, an official said.


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