With this new model, the brand owned by the Meridian Group aims to cater to the tech savvy youth and those 'young at heart'.
The Fly Circle handset, with the model number B430DS, allows the users to log on to multiple instant messaging services and social networking sites.
It also allows users to receive sports updates, weather updates, get news, play games, take quizzes, and organize.
Speaking on the launch Mr Prem Kumar, Chief Executive Officer, Fly Mobile (India Operations), said, “Fly Circle has an unbeatable combination of dual-SIM, QWERTY key pad, Nimbuzz and Snaptu applications bundled in one phone."
"We want to position it as the final word when it comes to one-stop instant messaging and social networking. It will be launched in the metros and mini-metro cities initially along with all SEC A and B class towns," he added.