Why #BoyCottHyundai is trending on social media sites?
New Delhi, Feb 7: Netizens in India have given a boycott call on Hyundai cars using the hashtag - #BoyCottHyundai - on social media sites. An insensitive post on Kashmir by the company's dealer in Pakistan angered Indians forcing the company to give a clarification on the issue.
So,
what
was
the
message
all
about?
Hyundai
Pakistan's
social
media
handles
posted
a
message
showing
solidarity
with
the
"Kashmiri
brothers"
in
their
"struggle
for
freedom".
It
did
not
go
well
with
Indians
who
lashed
out
at
the
company
with
a
call
to
boycott
the
company's
cars.
February 5 is observed as "Kashmir Solidarity Day" to extend support to the separatist movement in Kashmir.
Hyundai in Pakistan is asking for freedom of Kashmir.
— Anshul Saxena (@AskAnshul) February 6, 2022
Hyundai Pakistan also posted them same on its Facebook page. Link: https://t.co/ZOBDggsdW0 pic.twitter.com/Kmmk2Rc1wu
The posts have been removed after the controversy broke out.
Reacting to the controversy, the company, in a statement, said, "Hyundai MotorIndia has been committed to the Indian market for more than 25 years now and we stand firmly for our strong ethos of respecting nationalism,"
"The unsolicited social media post linking Hyundai Motor India is offending our unparalleled commitment and service to this great country. We have a zero-tolerance policy towards insensitive communication and we strongly condemn any such view. As part of our commitment to India, we will continue our efforts towards the betterment of the country as well as it citizens," the message from the company said.