Seven fire engines have rushed to the location. The fire broke around 11.30 am.
Reports suggest that employees of the jewellery showroom were rescued immediately after the fire broke out. There was no report of any casualty.
Attempts are now underway to secure the valuables. According to eyewitnesses, gold jewellery was being thrown down through windows in plastic bags to fire personnel some reports suggested.
More details are awaited about the incident. The exact cause of the fire is not known yet.
As soon as the fire broke out people started tweeting pictures of the building-