Tushar Kumar Films Owner explains why music videos are very popular in Punjabi music Industry
"If the director himself writes the script or screenplay of the drama, movie etc., the direction becomes perfect because he already imagined each shot nicely in his brain while writing the screenplay!" - Md. Ziaul Haque
The above mentioned quote aptly fits the working of Tushar Kumar owner of Tushar Kumar Films who is an established video director behind trending and relatable Punjabi music videos. Tushar Kumar was born in India but he moved to Canada when he was 11. Now Tushar Kumar is a very prominent name in Punjabi music industry and every major artist want to work with him.
Art and technology combined can create miracles and shadow out the aridity and so the panorama becomes splendid that the public loves. It is the same thing that happened with Tushar Kumar being a talented videographer and having knowledge of modern high-tech equipment that time was approached by prominent Punjabi Artists.
Tushar while speaking told that as a video director you have to pick up the singer's vision as well and reach his demands so sometimes you cannot completely fulfil his expectation because imagination cannot be drawn fully but when you are as a director you create more magic the frame you thing that story you plan can be executed nicely.
Tushar Kumar has a broad foundation in working with music videos to conceptualize befitting shots for their melodies. It is nothing unexpected that his thoughts are doing so well in the Punjabi music industry since he continuously fusses over each shot with an unmistakable vision of the coherence between the beginning and the finish of the video. Tushar Kumar has worked with numerous Punjabi superstars and artist who have included in his music videos. He has worked with artists such as Karan Aujla, Ranjit Bawa, Jassa Dhillon, Angrej Ali and many more. Tushar Kumar has figured out how to arrive at the apex of outcome in music video creation at such a young age. He is a commendable maker who has figured out how to charm crowds with profoundly engaging music videos.
Tushar explains us why his music videos have become so well known in the Punjabi music industry. According to him " Music itself is a truly appealing and alleviating artistic expression.
At the point when you join music with a bitting video you can introduce a thought of what this melody is attempting to convey. It is an exhausting cycle to conceptualize and afterward execute a music video with artist who are ideal for that creation. I have been lucky to work with such capable artists who effectively form themselves as per my vision of a music video."