Delhi Assembly elections: Arvind Kejriwal needs to cross the 'Modi' hurdle
It is like a re-run of the 2014 Lok Sabha election, when the most anticipated fight was from Varanasi where two big political leaders were going to battle it out amidst much hype.
The then BJP's Prime Ministerial candidate Narendra Modi contested the elections against Aam Aadmi Party (AAP) chief Arvind Kejriwal and emerged victorious with a huge margin of votes, leaving Kejriwal's national ambitions in the dark.
Months later AAP and Arvind Kejriwal have emerged once again in the hope of igniting their lost glory by contesting the Delhi Assembly elections, which are likely to be held in February this year.
But AAP and Kerjriwal have a huge hurdle in front of them named Narendra Modi, that could prove to be a road block for them.
Narendra Modi- Arvind Kejriwal's biggest hurdle
Since the Delhi BJP has not yet announced their CM candidate and want to portray Narendra Modi as the face of the BJP's election campaign, Kejriwal and AAP will have to make sure that they overcome the Modi-mania.
AAP has been creative in their election campaign this year. 'Mufflerman' which took the social media by storm did seem to help the party gauge their audience's attention. Then came their radio jingles which hit out at the BJP.
However the BJP did not take take this lightly and in turn came up with a counter radio jingle accusing AAP of running away from taking responsibilty. The BJP is counting on Modi's success and will hope that like other states Modi will take BJP to victory even in Delhi.
In addition to that, Modi addressed a mega rally in Delhi on Saturday, thereby kickstarting the party's election campaign.
What the AAP needs to do
AAP needs to come out with a concrete plan. They must win the trust of the people, who according to opinion polls, are willing to give them a second chance.
Kejriwal needs to connect with people like he did during the Delhi assembly elections in 2013. He must convince and stick to his promises rather than running away from government. People's involvement was their biggest USP and they must act on that once again.
If they win the Delhi assembly elections, they must be firm and must run the government for the next five years. The party needs to work on issues like corruption which they strongly believe in.