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Google likely to pay $9 billion to remain Apple's default search

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Washington, Sep 29: Search engine giant Google is reportedly paying Apple a whopping $9 billion in 2018 to remain the default search engine for iPhone's Safari browser on iOS.

Google likely to pay $9 billion to remain Apples default search

According to Searchengineland report, Google is paying Apple to remain the default search engine for Apple's Safari browser.

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On a global basis, Safari has the second largest market share after Google's Chrome. In the US, Safari delivers 31 percent of internet traffic to Chrome's 49 percent.

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As per an exclusive report from Business Insider, the payable sum may hike further in 2019 to a whopping $12 billion (approx Rs 87,000 crores). A renowned Goldman Sachs analyst Rod Hall believes that a large chunk of traffic fetched by Google is from Apple, specifically from the Safari browser of iOS devices.

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