New CEO vows to modernise Prasar Bharti
Former Infosys employee Shashi Shekar Vempati was on Friday appointed as the new Chief Executive Officer of public broadcaster Prasar Bharati.
Asserting that digitisation of Prasar Bharti would be his priority, its new CEO Shashi Shekhar Vempati on Saturday said the national broadcaster has to become a 21st century media organisation.
Former Infosys employee Shashi Shekar Vempati was on Friday appointed as the new Chief Executive Officer of public broadcaster Prasar Bharati.
"Utmost priority is to modernize Prasar Bharati. It has to become 21st century media organisation," Vempati told news agency ANI.
"Digital Prasar Bharati will be priority. There is trust deficit over years which has pulled back this organisation, we have to bring that back," he added.
He
said
Doordarshan
and
AIR
have
to
do
a
lot
in
terms
of
presentation
and
content.
Vempati,
who
was
on
the
board
of
Prasar
Bharati
as
a
part-time
member,
was
appointed
as
the
CEO
on
recommendation
of
a
three-member
committee
headed
by
Vice-President
Hamid
Ansari.
He is an IIT Bombay alumnus and has been appointed as CEO for a tenure of five years. Vempati's appointment comes seven-months after the resignation of of previous Prasar Bharti CEO Jawhar Sircar.
National broadcaster Prasar Bharti, which has All India Radio and Dooradarshan under it, is an autonomous body under the I&B ministry.
OneIndia News