Madhya Pradesh-based IIT-JEE topper Kruti Tiwari is the brand ambassador of Digital India

New Delhi, July 5: As the Prime Minister Narendra Modi-led NDA government's much ambitious 'Digital India' initiative was launched on Wednesday, July 1 at the Indira Gandhi Indoor Stadium in New Delhi, on Saturday, the IIT-JEE topper Kruti Tiwari was appointed as its brand ambassador.

According to reports, Kruti, a native of Mhow in Indore district, Madhya Pradesh, was herself handpicked by PM Modi.

Kruti will will be associated with the Dogital India campaign for the next one year, for which she will travel extensively across the country, IBN Live report said. [All you need to know about Digital India programme: Explained]

The elated Kruti was quoted saying as, "I was very happy. I never thought that I will be the brand ambassador of such a big brand that too from a government. The Prime Minister wanted someone young. The PM wants to spread the message what government is doing about e-locker, e-scholarship that's why he chose a young person."

"It is really important for students like us to know about e-scholarships, before we used to run from pillar to pillar. I will make my friends aware about all the services through social media", she said.

Kruti had secured 47th rank in this year's JEE Advanced and came first among the women candidates. Kruti is also likely to join IIT Bombay. [Meet Tanuja Raichuria and Kiran Kumari: 2 shining stars of Digital India initiative]

While inaugurating the 'Digital India Week' on July 1, PM Modi pitched for a digital revolution in the country, saying it is necessary to deal with problems like corruption, help provide transparent and efficient governance and bridge the rich-poor divide. [Digital India Launched: As It Happened]

On Kruti's achievement, Twitteratti also wished her. Here are some tweets:

PM Modi appoints IIT topper Kruti Tiwari as brand ambassador of #DigitalIndia http://t.co/PMenTsa6wz pic.twitter.com/5IGxvSjEfw

— CNN-IBN News (@ibnlive) July 5, 2015

Many congratulations Kruti Tiwari on bein apointd as d brand ambasdor of Digital India by honourable PM. #DawnOfANewEra#Women_Empowerment.👏

— Gaurav (@Being_Priyank) July 5, 2015

Modi appoints IIT-JEE topper Kruti Tiwari as...http://t.co/AyREtnykpy #GoGirl Rise,shine&make ur mother Proud for giving birth of a Daughter

— Tapan Ghosh (@hstapanghosh) July 5, 2015

I congratulate Kruti Tiwari, the IIT Topper for being appointed as the Brand Ambassador of #DigitalIndia by @narendramodi.

— Sudhir Mungantiwar (@SMungantiwar) July 5, 2015

PM Modi appoints IIT topper Kruti Tiwari as brand ambassador of Digital India http://t.co/bQ9UdsM0nP

— Umang Gupta (@Umanggupta1) July 5, 2015

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