Akshaya Tritiya is a highly auspicious day for the people of Hindu communities. The Sanskrit word Akshaya means never diminishing. It is believed that the benefits of doing any Japa, Yajna, Pitra-Tarpan, Dan-Punya on this day never diminish and remain with the person forever. Most people purchase the yellow metal -gold-on this day as it is believed that buying gold brings prosperity and more wealth in the future.
Akshaya Tritiya Muhurat to Buy Gold:
April 18, 2018 (Wednesday) - 05:56 to 01:29 AM (April, 19 Thursday)
Auspicious Choghadiya timings between April 18, 2018 (Wednesday) - 05:56 to 01:29 AM (April, 19 Thursday)
Morning Muhurta (Labh, Amrit) = 05:57 - 09:09
Morning Muhurta (Shubh) = 10:45 - 12:21
Afternoon Muhurta (Char, Labh) = 15:33 - 18:45
Evening Muhurta (Shubh, Amrit, Char) = 20:08 - 00:20+
How to Perform Akshaya Tritiya Puja:
This day is celebrated by fasting and worshipping Lord Vishnu with rice grains. Most people initiate newer beginnings like they buy new lands, invest in gold or anything that adds up to their savings, open new audits, et al. It is also considered as one of the luckiest days for people tying the nuptial knot. In fact, it is considered an important day for the Jain community as it commemorates the first Tirthankara's ending his one-year asceticism by consuming sugarcane juice. On this day, people worship and seek blessings from the almighty by distributing germinating gram (sprouts), fresh fruits and sweets.
Akshaya Tritiya 2018 Offers to Buy Gold:
Malabar Gold and Diamonds:
For the Akshaya Tritiya special, Malabar Gold and Diamonds have an exclusive offer that guarantees a free gold coin on purchase of jewellery worth Rs 15,000. If the order value is Rs 30,000, then two gold coins will be offered free.
Orra Jewellers is offering a zero per cent making charge on gold coins and bars, and the offer is valid till April 18. One can also avail a discount of 27 per cent on diamond jewellery and 50 per cent off on making charges of gold jewellery.
Tanishq offers up to 25 per cent off on making charges of gold and diamond jewellery value, starting till April 18. The brand's new collection Mangalam offers a wide range of designs starting from Rs 10,000 and one can upgrade their old jewellery by exchanging and getting 100 per cent value on their older gold jewellery.
Om Jewellers is also offering a discount on making charges, which include 51 per cent off on making of gold, platinum and uncut diamond jewellery, and zero making on IGI certified diamond jewellery.
PC Chandra Jewellers
Kolkata's leading jeweller, PC Chandra Jewellers is offering gold coins to customers who purchase jewellery till April 22. One can assuredly get a gold coin on every purchase from their showrooms in India, except the one in Agartala. The dates may be different for various cities and should be verified by the customer.
A woman buys gold jewellery in a shop on the occasion of Akshaya Tritiya
Astrologers also consider Askshay Tritiya an auspicious day free from all malefic effects. As per Hindu astrology three lunar days, Yugadi, Akshaya Tritiya and Vijay Dashami don't need any Muhurta to start or perform any auspicious work as these three days are free from all malefic effects.
People buy jewelleries in a shop in New Delhi
Buying gold is the most important ritual which is performed on the day of Akshaya Tritiya. The demand of gold, surges on this day.
People wait for this day
It is believed that gold bought on the day of Akshaya Tritiya brings everlasting prosperity and stays in the family for generations to come. Hence people wait for the whole year for just few days to buy gold and other precious metals.
A girl tries a gold necklace inside a jewellery showroom
Akshaya Tritiya and Dhantrayodashi are the two most significant days in Hindu calendar to purchase gold. Apart from these two days, Pushya Nakshatra days are also considered auspicious to purchase gold.Being Akshaya day it is believed that Gold, bought on this day, will never diminish and would continue to grow or appreciate.
Panchang courtesy: www.drikpanchang.com