Canara Bank launches its new brand identity
Mumbai,
Dec
31:
Canara
Bank,
as
part
of
its
''Brand
Building
Exercise'',
has
launched
its
new
brand
identity
of
a
value
creator
and
customer-centric
bank.
In
tandem
with
the
changing
times,
the
Bank
has
embarked
on
a
comprehensive
branding
exercise
to
unlock
its
value
and
realise
the
immense
latent
potential.
The
distinctive
brand
identity
is
based
on
the
idea
of
a
bond
and
is
a
representation
of
the
close
ties
between
the
Bank
and
its
many
stakeholders
from
customers
and
employees
to
investors,
institutions
and
society
at
large.
UNI
Comments
Story first published: Monday, December 31, 2007, 16:09 [IST]