According to a report on Abu Dhabi-based "The National" newspaper's website, the Dubai airline has unveiled this specially-designed Boeing aircraft which will operate between Dubai and Sao Paulo, one of the World Cup host cities.
"The Dubai carrier has introduced its first "Pele-ane", a Boeing 777-300ER with the Emirates global ambassador's signature emblazoned across the fuselage along with a Fifa World Cup 2014 design," the report said.
"The 350-seat aircraft will be used on the Dubai to Sao Paulo route, with the tournament set to begin tomorrow. Emirates said two further Boeing 777 Pele-anes will be unveiled tomorrow, and an Airbus A380 will launch "shortly afterwards"," it added.
On Twitter, the official handle of Emirates Airline wrote "Just hours before the #WorldCup kicks off, Emirates unveils its #Peleane. Send us you photos if you spot it!". The tweet by retweeted by Pele.
Pele, regarded as the greatest footballer ever, won three World Cups in 1958, 1962 and 1970. He is the only player to have won three World Cup titles.
The World Cup will be held in Brazil from the second time. It will commence tomorrow (June 12) with hosts Brazil facing Croatia. The final is on July 13.