The Xelerate suite of products deals with relationship-based pricing and enterprise billing solution.
The enterprise IT solution by Kerala capital headquartered SunTec, a leading provider of revenue management and business assurance solutions, is the first to be implemented in the Middle East market. It is expected to bring down the operational cost of NBAD considerably, said a SunTec release here Tuesday.
"Critically, this will reduce revenue leakage based on the product's ability to do shadow pricing on negotiated preferential pricing," the statement said.
The solution will enable "financial services companies and digital and communications services create personalised offerings and achieve superior customer experience management".
"We are excited about the partnership with SunTec that has enabled us to define our customer relationship and revenue management strategies," said Frank Hamer, senior official of NBAD.
"The solution has helped us quantify and minimise revenue leakage and provide a unified customer view supported with precise analytics," he said.
"SunTec is proud to be selected as a strategic partner for NBAD enable the bank to launch innovative and highly competitive customer centric offerings in a compressed time frame," said K. Nanda Kumar, President and CEO of SunTec.
SunTec is a partner of the world's leading service providers like VISA, HSBC, ING and Standard Bank.