In it's latest move to woo voters and to strengthen the party, BJP's Delhi unit has started roping in barbers to help it connect with the people. So if next time you go to a hair salon and the hairdresser talks about the virtues of the Bharatiya Janata Party, then don't be surprised.
Bijender Singh Sain, head of BJP's 'Barber Cell', told TOI, there are 18,000-20,000 barbers in Delhi and the barbers will be recruited in this cell in the next few days.
"We have a huge network and will do whatever we can to promote BJP. In Delhi, we need a stable government which can solve the problems faced by people," Sain was quoted as saying in the daily.
"We will ask them to tell their clients about the achievements of the Modi government at the Centre. Our community has been neglected for long and we want the government to form a welfare board for us. Haryana and Madhya Pradesh have such boards to help barbers upgrade skills and bring in new technologies,'' said further added in the report.
Publicity material like posters, pamphlets etc will be given to these barbers so that they can distribute them in the capital.
BJP which launched its membership drive in Delhi few days ago, plans to reach out to a cross section of people and spread the word about party's achievements in the past few months.
"We will first tell our members about what the government has achieved in the past few months and how BJP can solve the problems of the city. As barbers meet a lot of people daily, they can easily tell more people about BJP and its plans for Delhi,'' Sain told the daily.