Hyderabad, Aug 24: Everything from our home to our car is becoming digital. Collecting Pokemon tazoz physically out of a bag of chips has been replaced by catching them in augmented reality in a park through a mobile app.
But as surprising as it may sound, there is still a product which has more or less remained the same for the last 300 years, a product which is usually the first thing that you allot your attention to each day, your Newspaper.
Newsdash [http://newsdashapp.com ], a startup by IIIT Hyderabad alumni, is trying to change that by bringing the newspaper reading experience to mobile with their unique newspaper-like layout and the completely offline experience.
The company aims to serve the 300 million newspaper readers in the country by bringing their favorite newspaper directly to their mobile in an easy and effortless way.
The current experience of reading newspapers in a digital form is described as 'painful and unsatisfactory' by the founders and this is what they wish to change with Newsdash.
The fact that newspapers are still predominantly print-only means that it is almost impossible to read the majority of newspapers in places other than the ones they are published in.