Intellectual Property protection is given to cover up for capital expenditure done for developing new products, for marketing and advertising new products and thereby making it profitable for entrepreneurs to carry on more research and development to make new products that can benefit the society.
The Indian IP Panorama, released by the Government of India offers a single window interface for information on Intellectual Property and guidance on leveraging it for competitive advantage.
The portal seeks to increase awareness and build sensitivity towards IP, among stakeholders in the SME sector, academia and researchers. The Indian IP Panorama can be accessed here: http://ict-ipr.in/index.php/ip-panorama
The Indian IP Panorama is a customised version of IP Panorama Multimedia toolkit, developed by World Intellectual Property Organisation, Korean Intellectual Property Office and Korea Invention Promotion Association.
The toolkit has been adapted to cater to SMEs and start-ups, especially in the ICTE sector of India, based on an agreement signed between WIPO and DeitY.
The Indian IP Panorama is thus a customised version of WIPO's original product and is in accordance with Indian IP laws, standards, challenges and needs of the Indian ICTE sector.
The following five modules of the Indian IP Panorama have been released:
The Indian IP Panorama has been developed under the aegis of Department of Electronics and Information Technology (DeitY) and Department of Industrial Policy and Promotion (DIPP), Government of India by Centre for Development of Advanced Computing (C-DAC), in close coordination with the Indian IP office.
Besides Secretary, DIPP Mr. Ramesh Abhishek who released the Panorama, Mr. Francis Gurry, Director General, World Intellectual Property Organisation (WIPO) was also present on the occasion.
A survey of the Madrid Protocol usage by the Indian industry and a report on "Marketing Campaign in India for International Registration of Trade Marks", was also released.
The survey was conducted and the report prepared by IIM Bangalore, in cooperation with DIPP, as part of a study funded by WIPO. The study will help the Indian industry to take advantage of the Madrid system.
India is a member of WIPO and party to several treaties administered by WIPO. Recognising that the strategic use of intellectual property could contribute significantly to the national development objectives of India, DIPP entered into an MoU with WIPO on 13th November 2009.
The Indian IP office has been recognised as an International Searching Authority and International Preliminary Examining Authority under the Patent Cooperation Treaty (as in force from October 15, 2013).
It may be recalled that a leading Indian consumer electronics company, Micromax Informatics Limited was recognised with the 1.25 millionth international trademark under WIPO's Madrid System for the International Registration of Marks.
India acceded to Madrid Protocol for the International Registration of Marks at WIPO on July 8, 2013. The Madrid System for the International Registration of Marks (Madrid system) offers trademark owners a cost effective, user friendly and streamlined means of protecting and managing their trademark portfolio internationally.