Uttar Pradesh election result analysis: What worked for BJP, what failed SP, BSP, Congress

Lok Sabha election result 2014 are out and the people of India have decided, whom they want to be their leader and the nation's answer to change is NARENDRA MODI.

For the first time after 1984, the Bhartiya Janata Party (BJP) has made a mark on its own by crossing the magic figure of 272 by getting 282 votes.

The biggest contributor in the BJP's historical victory is the hindi heartland- Uttar Pradesh, the state with the highest number of parliamentary constituencies at 80 seats.

Out of 80 seats, the BJP successfully bagged 71 seats, more than the Congress's overall tally.

Remaining 9 seats went to- 2 in Apna Dal (BJP's alliance; Anupriya Patel from Mirzapur, Kunawar Harivansh Singh from Pratapgarh), 2- with Congress (Sonia Gandhi in Rae Bareli and Rahul Gandhi in Amethi), and 5 with Samajwadi Party (Mulayam in Azamagarh and Mainpuri, Dimple Yadav in Kannauj, Dharmendra Yadav in Badaun, Akshay Yadav in Firozabad).

The credit behind BJP's astounding victory in Uttar Pradesh largely goes to the Modi's man- Amit Shah, who successfully managed to turn odds into party's favour- at the right time.

In 2009, Lok Sabha election, BJP had just got a handful of votes with 23.5% of vote share with 10 seats at the fourth slot as compared to major chunk of 88.8% in 2014 elections.

However, amid many firsts in this Lok Sabha election, not one Muslim has been elected from Uttar Pradesh despite the sprawling state's 19 per cent Muslim population. The BJP did not give ticket to any Muslim.

However, there were 55 Muslim candidates in the fray this time. The BSP fielded 19 Muslims, Samajwadi Party 13, Congress 11 and the Aam Aadmi Party 12.

Lets take a look at some points that worked in favour of BJP and what failed SP, BSP and Congress in Uttar Pradesh.

Amit Shah: The Unsung hero and BJP's "Mr Fix" it

Amit Shah, the man behind BJP's campaign trail in UP and architect of its victory, was considered as an 'outsider' when he was assigned with the uphill task to deliver UP to BJP.

Shah, the "master strategist", not only successfully enlivened a moribund organization but also shored up enough numbers from the state to ensure that Modi moves from being the Gujarat chief minister to the next occupant of 7, Race Course Road.


Caste Matrix

The BJP applied the formula of taking along everyone together. It fielded 25 OBCs, 17 SCs, 16 Brahmins and 14 Rajputs.

With communal clashes singeing the western parts of the state last September, BJP worked aggressively on the Jat self-pride and weaned them away from Rashtriya Lok Dal (RLD) chief Ajit Singh, who was hitherto the unquestioned king in the Jat hinterland.

Amit Shah brought on board party veteran Kalyan Singh and crafted an unassailable strategy to counter the influence of the Bahujan Samaj Party and the Samajwadi Party.


“Modi wave” in UP

Narendra Modi's magic worked in all corners of Uttar Pradesh and the party's result reveals the truth. Modi's fully charged rallies across the state with promises of development, good governance, improved infrastructure, employment opportunities, etc resurrected the faith of voters in BJP.

Varanasi, the temple town seat made the huge impact

As it was considered that Modi's road to Delhi will be via Lucknow, he stormed into Delhi via Varanasi.

"Har Har Modi, Ghar Ghar Modi" chant worked in the land of Lord Shiva. Modi's words on making the River Ganga- a national project, won the hearts of locals.

Besides, Modi's presence in eastern UP, sent the ripples across bordering western Bihar, where Nitish Kumar's magic faded.


“Modi brand” seized every opportunity

Since the day, Modi was announced as BJP's prime ministerial candidate, a "brand" was created in his name.

Modi became synoymous as the most trending and happening person. The entire campaign worked in an attempt to reach out to maximum voters.

From Modi T-shirts to cups, from masks to sweets, chai pe charcha campaigns and 3D Hologram rallies, all the efforts reaped positive fruit in the end.

'Reshuffle' policy worked

The BJP's tall leaders came out from their comfort zones and made way for new leaders. Rajnath Singh paved way for the former Indian army chief General V K Singh in Ghaziabad and shifted to Lucknow.

Party veteran Murli Manohar Joshi vacated Varanasi for Modi and shifted to Kanpur.

Senior leader Kalraj Mishra was sent to Deoria as a Lok Sabha candidate while Kesarinah Tripathi, a former assembly speaker and a senior leader, was asked to work for the party rather than hope for political rehabilitation.

All the moves of shifting, worked in the favour of BJP.



Careful planning

The defunct district units were revived and the party succeeded in forming committees for over 80 percent of the booths -- the party even reached out to the old-time loyalists.

The idea was to fan out in every nook and corner of the state and spread the hope of "Achchhe din aane waale hain" (Good days will come soon).

Social media

Amit Shah, the BJP's incharge in UP, created a "social media war room" in Lucknow.

The power of social media lent voice to the common man, especially the media savvy youngsters, and gave Modi the opportunity to make his voice heard.

With development as agenda, Modi, with his rallies, assured of serving the people by being their ‘sevak' and the nation's ‘chowkidaar'.

Masterstroke rally in Amethi- Rahul Gandhi's bastion

Although BJP's high profile candidate Smriti Irani ended up as a runner up in Amethi with 3,00,748 votes, but Narendra Modi's ebullient rally at the Gandhis' doorstep did make a strategical and political significance.

He humiliated the Congress scion on his battleground and made punching attacks on its leadership.

It boosted the BJP's morale in the last stretch of campaigning.


Last minute alliance with Apna Dal

Stitching together a last minute alliance with the Apna Dal, a local outfit with a major say in the Kurmi community, helped BJP in gaining power in Mirzapur and Pratapgarh LS seats.

This also made things easy for Modi in Varanasi, where he was himself a candidate, and in some other Poorvanchal seats.

What failed Congress

Although Sonia Gandhi and Rahul Gandhi retained power in their respective home constituencies- Rae Bareli and Amethi, but what failed them in other 78 constituencies?

Congress, which won 22 seats in 2009, shrunk to only Gandhis' pocket borough of Rae Bareli where Sonia Gandhi won by a margin of 3.52 lakh votes and Rahul Gandhi making a hefty lead of one lakh votes from Amethi.

All the Congress ministers including Salman Khurshid, RPN Singh, Beni Prasad Verma, Pradip Jain Aditya, PL Punia and sitting MPs lost from their respective seats.

The 'secular' mantra of Congress to play the politics of appeasement and wooing minorities, did not find the resonance with the voters of Uttar Pradesh. They, instead, voted for change, that was very much visible in Modi's election campaigns.

Regional satraps Akhilesh, Mulayam rejected

Ruling Samajwadi party won only those five seats where Yadav and his family members were contesting.

Last year's Muzaffarnagar communal riots in western UP was the biggest dent on SP's debacle. During Muzaffarnagar riots, Mulayam Singh Yadav had defended Akhilesh's way of handling the sensitive matter and had said that there has been 'no failure on part of his government'.

The tardy investigation hurt the Muslims in Muzaffarnagar, who blame the Samajwadi Party for failing to protect them and ensure justice.

However, it only marginally lost its vote share from 23.26 per cent in 2009 when it won 23 seats to 22.1 this election.

Yadav himself won from both Azamgarh and Mainpuri seats, daughter-in-law Dimple Yadav won from Kannauj and nephews Dharmanadra Yadav and Akshay Yadav won from Badaun and Firozabad seats respectively.



Mayawati's magic failed

In an embarrassing defeat, Mayawati's BSP was decimated in UP, with not even a single seat in its kitty.

She harboured hopes of becoming India's first Dalit prime minister, but the verdict on May 16 ruined her political ambitions.

Even her loyalists, Dalit voters deserted her and were swept in the Modi wave.



[Haryana results 2014 analysis]

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