By befriending media, PM Modi has ended Congress’s faint hopes
The prime minister's focus on the social media and greater engagement with the electorate in that space and the mainstream media's requests for more access to inside stories in governance showed to what extent the two sides failed to get along.
Even Modi's confession at the Deepawali Milan, the event where he interacted with media representatives, that he had once shared a nice relation with the media told the real story.
Befriending
the
media:
Modi
was
waiting
for
the
right
moment
But
the
BJP
prime
minister
made
a
positive
turn
to
focus
on
the
relation
with
the
mainstream
media
for
he
knows
very
well
that
the
stand
to
keep
the
media
at
a
distance
will
not
serve
his
government's
interests
in
the
long
run.
Modi perhaps was waiting for the right opportunity to take the call to mend ways with an otherwise hostile media and October 25 was the day.
Maha
&
Haryana
wins
made
Modi
face
the
media
confidently
Modi
has,
in
the
last
five
months,
cemented
his
place
as
a
national
leader
quite
impressively.
He
has
focused
on
international
affairs
and
issues
of
governance
while
his
party
has
continued
with
its
good
show
in
the
elections.
The results in Maharashtra and Haryana, two of the Congress's old bastions, have proved that the performance in the general elections of April-May was not a fluke and Modi and Amit Shah chose this opportunity to extend the hand of friendship to the media.
Electoral
wins
and
Modi's
popular
moves
will
force
the
media
to
follow
him
From
here
on,
a
confident
BJP
will
be
in
a
strong
position
to
deal
with
any
eventuality.
The
media,
on
the
other
hand,
will
be
forced
to
follow
Modi's
trail
and
undo
whatever
negative
projections
it
had
made
about
the
man
after
the
2002
riots.
Psychological
victory
over
media,
political
win
over
Congress
But
more
than
a
psychological
victory
over
the
media,
Modi's
latest
move
is
certain
to
achieve
another
target
and
that
is
a
political
one.
The
rapprochement
with
the
media
will
bury
whatever
little
hope
the
Congress
had
to
return
in
the
contest
against
Modi,
which
is
looking
increasingly
difficult.
Hapless
Congress
had
a
faint
opportunity
to
play
the
media
card
against
Modi;
now
even
that's
gone
The
series
of
electoral
victories
meant
Narendra
Modi
was
leaving
very
little
space
for
the
Congress
in
the
national
politics.
But
even
in
that
shrinking
space,
the
Congress
had
one
opportunity
and
that
was
to
utilise
the
media's
undeclared
war
on
Modi
over
a
period
of
time.
We
have
seen
how
the
media's
hospitality
had
helped
Mamata
Banerjee
turn
the
tables
around
the
Left
in
West
Bengal.
Banerjee's Trinamool Congress, which till 2006 was no competitor for the Left, gained massive grounds after the media in West Bengal began to play the role of an effective opposition. The Left regime's repeated blunders in Singur and Madhyamgram were not forgiven by the media and it was none other than Banerjee who gained the most from the battle.
Congress
didn't
even
try
to
take
the
media
into
confidence
after
the
poll
debacles
Similarly
the
Congress
could
have
tried
to
utilise
the
Modi-media
gap
for
a
long-term
benefit
but
the
grand-old
party
has
perhaps
lost
its
thinking
ability
after
the
series
of
debacle.
Neither the Gandhis nor any other top Congress leader felt the necessity to play the media card against Modi for their own long-term benefit. Rahul Gandhi and other lesser leaders of the party continued to entertain the media by their acts and talks after the election. It was shocking, to say the least.
It seems PM Modi was more serious to act on Chidambaram’s words
Clever
Modi
just
did
the
right
thing
by
ensuring
the
media
shields
him
against
anti-incumbency
mood
in
the
long
run
Modi,
on
the
other
hand,
made
the
first
move
to
plug
the
hole
and
ensured
that
anti-incumbency
mood
against
his
government
doesn't
shape
up
sooner
than
expected.
Befriending
the
media
was
a
crucial
step
towards
that
target.
Chidambaram
advised
Congress
leaders
to
speak
more
but
it
was
Modi
who
acted
on
those
words
The
Congress
looks
a
devastated
lot
at
the
moment.
The
party
is
not
known
for
overt
communication
with
the
media
but
when
it
has
a
gifted
communicator
like
Modi
as
an
opponent,
there
has
to
be
some
change
in
the
way
it
thinks.
But the party remained aloof even after being routed in Maharashtra and Haryana.
It also expressed displeasure when a senior leader like P Chidambaram advised the top leadership to speak more and make the contact points stronger.
The Congress has no answer for Modi's style of politics. The latter, contradictory to the perception, has dealt with his business as a leader who believes to get along with everybody and not make his way through intimidation.
He has won a lot of friends through this style, the latest being the mainstream media.
His opponent, a 129-year-old party, has been completely fooled by the prime minister's media move and might remain a hopeless opposition for a long time to come.
Oneindia News