Explaining the importance of a foreign minister and his/her dressing sense, Ahmad has been quoted as saying, "If you are a minister, you should be even more circumspect in your public attire and appearance. You need to be fair to yourself and to your high office giving a touch of sobriety to your outfit and make-up."
Reminding about Hina's last visit to India, Ahmad said, "Only last year, on her maiden visit to Delhi, we saw how our foreign minister's allegedly colourful attire and extraordinarily elitist fashion accessories including classic pearl jewellery sparked a Bollywood frenzy in the host country affecting her official 'persona' and shifting attention from the real issues that she had gone to discuss with her Indian counterpart."
Ahmad did not even spare Indian Foreign Minister SM Krishna. He criticised Krishna's habit of changing colour of his wigs and termed it as "wig diplomacy".
Ahmad also has left a suggestion for all Foreign Ministers, diplomats. He said, "For diplomats, male or female, appropriateness of attire is an integral aspect of their performance evaluation. Over-dressed or under-dressed just as too much of glitzy colour or designer accessories would be considered showy and undiplomatic. Perhaps like our civil servants and diplomats, our ministers also need a level of grooming through exposure to the protocol usages and decorum requirements. A short orientation course at the Foreign Service Academy is needed for them."
Ahmad's criticism for Hina surfaced at a time when the world-wide media were abuzz talking about the alleged sensational romantic affair between Hina and Bilawal. Bangladeshi tabloid Blitz reported about the affair saying that Pakistan President Asif Ali Zardari has been trying to terminate Hina as he was upset over his son Bilawal's relation with the woman who is eleven years older than him and also a mother of two.Recent media reports also quoted some Muslim clergies saying that Hina and Bilawal should be whipped or stoned to death as according Islam, extra marital affair is a crime.