Meanwhile, cities and towns in the Mayan region are planning a year-long party. Some of the archeologists dub it as dooms day while some others argue that the 2012 reference on a 1,300-year-old stone tablet only marks the end of the world in the Mayan calendar.
"The Maya are viewed by many westerners as exotic folks that were supposed to have had some special, secret knowledge," said Mayan scholar Sven Gronemeyer. "What happens is that our expectations and fears get projected on the Maya calendar," he added.
Moreover, Mexico's tourism department expects to attract around 52 million tourist in the coming year from the regions of Chiapas, Yucatan, Quintana Roo, Tabasco and Campeche. Mexico as a whole is expected to lure just 22 million foreigners this year.