Malik had dared to take Pakistan's official spy agency ISI, which is believed to have strong connections with terror camps, up on her arms and had put a brave face against conservative sections of the Pakistani society.
It all started when Malik posed nude for a photo shoot to that featured in an international lifestyle magazine, For Him Magazine India (FHM), bearing an ISI tattoo on her arm. The issue also has Malik debating on controversial topics like veil in Muslim societies.
Following the photo jibe, irked Interior Minister of Pakistan, Rahman Malik said that he hadn't seen the magazine. And if the charges are true, then he will take a stern action against Malik.
Meanwhile, Malik said that she didn't pose naked for FHM as she was experiencing the heat over the nude photoshoot. Going forward, she accused that her picture has been 'morphed' and threatened to sue the magazine.
"I have never posed nude. I have never done anything like that ever. My manager and legal team is looking into the matter. We will take legal action against them,' Malik said.
But the FHM India's editor Kabeer Sharma, rubbished Malik's statements and insisted that nothing had been doctored. He said that he has video footage and e-mail from Malik to prove authenticity of the photo. "We have video footage of the shoot as well as emails from Veena Maik about how she's looking forward to the cover," he added.
However, this picture has already sparked outrage in Pakistan and became a viral on Facebook and Twitter after it was unveiled on FHM India's website.
As officials and people in Pakistan are fuming over her bold gesture that supposedly caused insult on ISI and for society itself, women have come out in support of Malik in virtual world.
"Veena, I am proud of you!," wrote Sonia Wahab on a web page.
Filmmaker Sharmeen Obaid Chinoy posted on Twitter, "For all you clerics waiting to pounce on Veena Malik better have your excuses lined up about why you were looking at FHM in the first place!"
Commenting on the ISI tattoo, Sharma said the reference to Pakistani intelligence was meant to be light-hearted, saying, "In India we joke about this... if anything goes wrong... we say the ISI must be behind this."
Now we have to wait and watch how it turns up for Malik.