Penguin Books launches mobile app

Written by: Abdul Nisar
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Penguin Mobile app
New Delhi, Aug 21: World's leading book publishers, Penguin Books has announced the launch of its mobile application app in India. With the new Penguin Mobile App, users can browse the latest books, authors, news and events, read reviews and exclusive excerpts, and can connect with other book lovers on Facebook, Twitter and YouTube.

Penguin Mobile App make it easy for book lovers by bringing all services at one click on their mobile phone screen. This new app is an easy-to-navigate, mobile portal with information on all books published and represented by Penguin Books India. 

The Penguin App is a free application aimed at enhancing the reading pleasure and helping the reader find everything he might want to know about Penguin books. This is available for Nokia and Apple devices.

This app offers sections like 'Just Published', 'Bestsellers' and 'Coming Soon'. The News section brings latest publishing gossip and the Events page shows events in different cities with a single click.

And if users want to watch a video, recommend or discuss a book, click on 'Stay Connected' and they will be redirected to the ongoing discussions on the Penguin India Facebook, YouTube and Twitter pages.

"As our society grows more mobile, readers are clamoring for information to be delivered to them in new and creative ways," said Andrew Phillips, CEO & President, Penguin Books India. "This is only the beginning of our long-term strategy to provide readers with all the information on their favourite books and authors in exciting new formats, wherever they are and whenever they want it." he added.

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