Mumbai, Aug 11: Motorola Inc revealed that it is not looking to promote the Motoblur brand much in the future.
Sanjay Jha, chief executive officer of Motorola, told that Motorola was looking to focus more on their core products and not on Motoblur as a brand name.
"Motorola have decided that we will focus on the value proposition of products and not Motoblur as a brand name in its own right. Motoblur continues to be important and I think you will see increased functionality in Motoblur," said Sanjay Jha.
"The notion of push-Internet is going to be very important to Motorola, but as a brand name, which we make matter in front of consumers as a brand name, I don't think that's going to be our focus going forward, but we see the experiences that we deliver is being relevant and differentiating us," he added.
Motoblur is an Android user interface replacement and push-based service focused on social networking. Motoblur includes a variety of widgets which combine various social networking portals such as Facebook, MySpace, Twitter and other services, news or weather reports, all in one place.