Indra Nooyi said, "For food processing companies like us, I think India represents top three markets in the world. India is a very different market from any western developed market."
Nooyi pointed out that India is a large vibrant market and should focus on developing India-specific strategies to sustain it.
"You cannot just import the western solutions to India. You have to crack solutions, which are right for India, right for the people, right for the country, right for its farmers," she said on the eve of its board meeting in Mumbai from Wednesday, Nov 10.
The company, which is holding its global board meeting in the country this month, said the event will be a "historic'" one as it is an opportunity to highlight issues and propose investments in India.
"I think it is going to be a historic board meeting...Show them (board members) the glory of India, the issues of India, so that we propose solutions, investments in India. They understand the context for which we are proposing that's why we have brought them to India," she added.