India sees highest trust in business: Edelman

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Washington, Jul 31: A new survey conducted by Edelman Trust Barometer reported that India has recorded the highest level of trust in business when compared to six other countries of the world.

The Survey said that trust in business is recovering significantly and countries like India and china show most positive signs about business.

Richard Edelman, president and chief executive of Edelman, a public relations company said, "Trust in business is on the way back, but we're still in the middle of the game."

Alan Vander Molen, president, Asia Pacific, Edelman. said, "In India and China, the private sector is perceived as enabling an economic growth that has led to healthier living standards. The survey numbers reflect a high degree of national pride in the accomplishments of business."

In India and China, 81 percent and 96 percent of respondents respectively, say their country is headed in the right direction, compared with 47 percent of Americans and Germans, 37 percent of British, and 31 percent of French.

In another marked contrast to the West, nearly seven out of 10 respondents in India and China rate the reputation of large multinational corporations as good or excellent, compared with 30 percent of Americans, 29 percent of Germans, 24 percent of French, and 13 percent of British.

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