The comic series will be launched in a full colour and high-resolution for iPhone and iPods (Apple products) users, and can be downloaded from iTunes stores. Some of the titles available in iPhone are Krishna, Buddha, The Gita, Ashoka, Tales of Saibaba, Shakuntala, Panchatantra Tales, Mirabai, Karna and Bheeshma. Most of these titles are priced at $1.99.
Samir Patil, the CEO of ACK Media said, "With this launch of a wide range of Amar Chitra Katha comics we have taken an important step towards bringing the world of Indian story-telling to the iPhone community. In addition to comics we are looking at creating new applications and games for this platform". Since its inception in 1967 Amar Chitra Katha has sold more than 90 million copies of its over 400 titles.