Chicago, Mar 4: Consulting and outsourcing firm Accenture in a study said that developing nations like India, China and Brazil may soon become Silicon Valley's new address because of their receptiveness to new ideas. It further said that the companies which earlier tested new telecom services, consumer electronics developments and media content in developed nation will soon foray into the developing world.
The study further pointed that developing nations are an extemely receptive market for new ideas and services that North America and Europe. So it urged the communication and hi-tech companies should look to the developing world to test such ideas, trends, devices and other technologies.
Consumers in Brazil, India and China are highly educated and constitute an emerging middle class. The study pointed out that these consumers embrace technology innovations and are willing to spend to acquire those innovations.