"'Advani for prime minister" is the theme. If you want change in India, elect a strong leader like Advaniji; this is the message." Prodyut Bora, convener of the BJP"s information technology cell, told.
The other messages are 'Want to see India stand taller in the world? and 'Advani for PM'. The purpose of advertising in foreign sites is that that Indian nationals also visit those sites.