Kuala Lumpur, Jan 14 (ANI): It is pay-by-the-hour at Tenji Japanese Buffet Restaurant in Mont Kiara.
If clients need an hour to eat their fill, then all they need to pay is RM29.90. And if they need another hour, they have to pay only another RM10.
In case, clients need four or five hours to satisfy their hunger, then they have to pay RM49.90 and they can stay for the entire lunch period, from 11.30am to 4pm.
The restaurant, which opened on Dec 12 with an investment of RM7.5 million, serves Japanese, Chinese and Western fare, including lobsters, giant prawns, lamb, soups, ice cream and fruit juices.
Asked how the restaurant could manage such an innovative price mechanism and provide a variety of food, its general manager, who only gave his name as Ren, said they just wanted to serve their customers well.
"The area has many office blocks, especially at Sri Hartamas, and office staff have only an hour's lunch break," The New Straits Times Online quoted Ren, as saying.
"Our RM29.90 buffet lunch is reasonable, something which we make possible by giving back to customers what we save from not spending on advertisements," Ren added.
Ren, who received training in running buffet restaurants in Taiwan, said the promotion was first held between Dec 12-19 but met with a lukewarm response.
However, after that, the floodgates opened and they received hundreds of callers.
"We then decided to extend the promotion. Within the first month of operation, we have had 10,000 customers," Ren said.
"Now on weekdays, we receive about 700 people and more than 800 on weekends when our clients bring their families. Of course, clients will have to book a week in advance for the next two weeks," Ren added. (ANI)