London, Nov 7 : Owing to the uproar over his swearing on TV, celebrity chef Gordon Ramsay has decided to mind his language.
The 41-year-old foul-mouthed chef has said he wants to be known for cooking rather than cursing.
His telly show 'F Word' is named after his frequent 'F-word-laden' outbursts
And his abusive antics have affected his image, so much so, that at recent book signings he was inundated with fans wanting him to scrawl the message: "F*** off, Gordon Ramsay."
"He got fed up with doing it and now won't sign his books with swear words," The Mirror quoted a source, as saying.
The source added: "He's aware of the current criticism and complaints about too much swearing and wants to tone things down in keeping with the attitude of the public. There is not much chance of him presenting entire shows without swearing at all, but he is certainly going to clean up his act."