World looking to India as gaming, animation hub: Experts

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Hyderabad, Nov 6 (UNI) The world was looking towards India as a gaming and animation hub and the country well placed to leaverage this opportunity, said NASSCOM President Som Mittal.

Speaking at the inaugural session of two-day annual NASSCOM Animation and Gaming India 2008 here today, he said Indian gaming and animation industry had outpaced the growth rates of its counterparts and the last few years had seen the industry evolve and mature to deliver high international standard projects.

Some of the inherent factors that had contributed to India's rise in the animation and gaming space were availability of the right skill sets, growing maturity of animation studios, increase in number of co-production ventures, development of intellectual property and growing consumer demand from the domestic market.

NASSCOM Chairman Ganesh Natarajan said "we realize that it is critical to nurture the animation and gaming industry to ensure further growth.

"The fiercely competitive gloabl market places calls for disciplined effort as well as policy measures in this direction," he added.

The two-day event had been specifically structured to chart out the vision, set aspirations and identify strategic imperatives to addres global opportunities for these sectors in India.

UNI BR GM GS1948

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