NDTV's flight search, powered by iXiGO.com, will enable users to search lowest air fares in real-time across all airlines and airports in India, and book them directly on airline websites, effectively by-passing travel agencies and saving on booking fees charged by travel portals.
The newly launched NDTVtravels.com is a first of its kind travel supermart, aggregating niche players to provide the consumer with a complete travel shopping experience. NDTV Convergence partnered with iXiGO.com for its flight search because of its promising business model, a disruptive meta-search technology that helps users access deals from multiple travel sites and presents unbiased information, allowing for better travel buying decisions.
With its innovative offerings, iXiGO's flight search engine will strengthen NDTV Convergence's leadership in online and mobile media, extending their bouquet of offerings to online travel.
Announcing the partnership, Sanjay Trehan, CEO NDTV Convergence commented, "NDTV Convergence is pleased to partner with iXiGO.com to power the fare search on its travel portal, www.ndtvtravels.com. We are always on the lookout for partners who believe in our vision of constant innovation to satisfy changing user behavior and prepare for disruptive business models. This partnership fits well with our philosophy of delivering valuable, unbiased, real-time information to our users."
Aloke Bajpai, founder and CEO of iXiGO, added," NDTV Convergence's visionary leadership has proven its commitment to innovation by choosing to partner with iXiGO. We are committed to delivering the most powerful and feature-rich airfare search engine in India to users on NDTV.com. This partnership is a significant milestone for iXiGO's success and growth."