Chennai, Oct 12 (UNI) Buoyed by the success of its Telugu and Kannada channels, Zee Network announced its foray into the much bigger Tamil Nadu market with the launch of ''Zee Tamizh'' here today.
It would be Zee's 33rd channel. It would a pay channel and could be seen by those having Dish TVs, Zee Entertainment Enterprises Limited, CEO Punit Goenka told newspersons at the launch function.
Mega serials, games shows and cultural shows makes it a complete entertainment channel that was replete with soap operas by leading actor Kushboo and popular director K Balachander, news and filmy contents.
''Backed up with strong network and infrastructure, we will provide high quality programme to its viewers and we are confident of attaining the leadership position in Tamil Nadu,'' Zee South COO G Ramprasad said.
He said the group would add more to the bouquet and might also launch an exclusive Tamil News channel.
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