London, Sept 21 : After being dubbed as a 'gold-digger', Heather Mills is undergoing a 'fluffy' makeover to bring out her 'softie' side.
And the man behind the change is US publicist Joe Dolce who has told her that she needs to be more positive and caring.
Mills earned herself a bad reputation when her career as a former porn model came to light, and the much-publicized divorce fight she had with McCartney has not helped her reputation either.
Stepping up to help Mills in being "re-branded", Dolce gave her advice on what she needs to do to turn her life around.
"He has impressed on Heather the need to stop making negative comments," the Daily Star quoted an insider, as saying.
"No one is interested in a bitter ex-wife, particularly one who has walked away with nearly 50million dollars of her husband's money.
"Heather has agreed to show her fluffy, caring side at all times," the insider added.
The advice seems to have sunk into Mills, 40, as she was photographed with a giant cuddly duck.
Her next step was to fight against animal cruelty, helping PETA, by banning anything that might be turned into meat.