New York, Sept 18 : George Clooney has started a new trend these days - sex toy-craze.
All thanks to his new film "Burn After Reading," where Clooney plays a sex addict who totes along marital aids, the craze has sparked.
The 'marital aids' include two items called "The Libera tor Ramp" and "The Silky," both of which are sold in stores.
Avn.com reports sales of both are on the rise thanks to the movie.
"Small mentions of adult products in mainstream media can have an outsized effect on sales," the New York Post quoted a retailer, as saying.