Kalam's mantra to future corporate leaders; courage

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New Delhi, Sep 17 (UNI) Former President APJ Kalam, who is never found lacking giving good inspirational advice, offered his mantra of success to the managers of tomorrow, entailing creating leadership to building competitiveness in enterprise.

But first of all his dictum was to tell management students to have courage to develop institutions, to meet any challenges that come their way, to discover processes and have fortitude to overcome problems.

The visionary former President was addressing the 15th Annual Convocation Ceremony of the 'FORE School of Management' in South Delhi.

Here are some lines of his mantra: ''Competitiveness is followed by knowledge, knowledge is followed by Technology Innovation, Technology Innovation is followed by Resource equipment, Resource equipments is followed by Revenue and Return of Investment, Revenue and Return of Investment is followed by Customer and Loyalty.'' The other aspects of how to succeed in the fiercly competitive corporate jungle are; ''Customer and loyalty is followed by Quality and value of products, quality and value of products is followed by employee satisfaction, employee satisfaction is followed by working environment, working environment is turn followed by management excellence and finally management excellence is followed by creating leadership.'' Dr Kalam told the students that they will be entering a challenging and a brave new world that they should meet challenges with integrity and leadership.

While sharing his views on Vision 2020 for India, Dr Kalam said the country will see a lot of development in the future. There will be thrust on quality education and development in value added education. But his will also mean that there will be many more opportunities for management students.

As the nation grows, there will be more issues that need to be solved. But solving these problems will require leadership, integrity and management thinking as a true member of society, he said.

The President made out a case for bringing small scale industries into the industrial mainstream.

As he often used to do when he was the President, Dr Kalam concluded his address by administering an oath to the managment students. This read as follows: ''For the growth of nation, I do and will have courage to achieve the success for all my missions.'' Speaking on this occasion, FORE President R C Sharma said the management skills acquired while undertaking education and the values and the discipline that students imbibe while doing so will help students take right decisions.

UNI SBA SG HT1307

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