Mumbai, Aug 14 (UNI) Making swift strides in the entertainment industry, NDTV Imagine, the entertainment venture of NDTV Ltd has announced the launch of its latest initiative, Imagine Showbiz, a comprehensive 24-hour Bollywood Business and entertainment channel.
The Channel will go on air on tomorrow.
Announcing the launch of the channel yesterday, Harsh Rohatgi, Executive Vice President, Revenue Management and New Ventures, NDTV Imagine, said, ''We believe that if it is treated and presented in a meaningful and entertaining manner consistently, Bollywood-based content will definitely find appeal across audiences. Imagine Showbiz has been created with the aim to deliver unique content in an engaging manner that will not only touch the heart of every Bollywood fan but also find appeal with the film industry as well.'' UNI JM SR MP PM0430