Big B's fans, who leave thousands of comments on his blog site everyday, will now be updated even when their star is on the move while also helping Bachchan to keep his promise - "if you write to me. I will reply!" Using MoBlog, Big B puts across his thoughts in the form of micro posts, with a maximum character limit of 160 characters. Not only does this feature help him save on time, it also enables him to stay connected with his fan base 24x7 using his GPRS activated mobile phone. Micro-blogging is a form of blogging that allows users to write brief text updates and publish them. These mini-blogs can be submitted by a variety of means including text messaging, email or the web. However, unlike blogs, micro-blogging holds a certain limit of characters that is usually up to 200.
Moblogging or Mobile Blogging allows users to publish entries directly to the web from a mobile phone or other mobile device. With the help of a camera-enabled phone users can email photos and videos that appear as entries on a web-site, or use mobile blogging software to directly publish content to a web-server.
One of the reasons for the popularity of moblogging is it helps people be in touch with other people without much effort. Micro blogging is relatively new in India, but will fast gain momentum as an extension of the Social Networking scene. It is a quicker, faster and cooler way to blog and stay in touch. As a succession to the launch of MoBlog for Bachchan, Bigadda aims to make MoBlog available to all consumers soon.