Mumbai, Jun 19 (UNI) Hinduja group flagship Ashok Leyland today announced the formation of a new company -- Albonair GmbH in Germany, to focus on development and production of sales of exhaust after treatment systems for environment friendly diesel engines.
Based in Dortmund, Albonair would engage in R &D and product development, initially in the area of SCR after-treatment systems, with an emphasis on design innovation and enhanced customer value, a company release here said.
Ashok Leyland Managing Director R Seshasayee said in the release that it made eminent sense for Ashok Leyland to start a new company, as it has already a group of scientists and technologists, who were assisting the company in research and development efforts to develop vehicle emission treatment systems and products.
While the Dortmund, Germany headquarters would be the central hub for research and development, it would cater to the requirements of emerging markets to conduct local customer application development for vehicle and engine manufacturers. Decision on production locations was expected in the coming months.
Dr Georg Huethwohl, who has been a pioneer in this technology and Dr Rene Ruedinger have been appointed as Managing Directors of the Company.
The compelling rationale for formation of the Company is that regulations for diesel exhaust emissions are getting stricter, worldwide. The Euro 4 norms, currently in vogue in Europe, are expected to be introduced in India and China, soon.
The Asian region offers enormous market opportunities for innovative exhaust after-treatment systems. While the demand will increase significantly in the next few years, these markets will look for cost-effective products, requiring innovative solutions. Over the longer term, these cost effective systems are also expected to find application in Europe and the USA. Eventually, Albonair expects to branch out into a broader range of technologies, all aimed at reduced vehicle emissions, in conformance to evolving standards of regulations worldwide.
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