Kolkata, Apr 23 (UNI) Cisco, a leader in Internet networking, today unveiled its new strategy for the eastern region to help expand its reach to SMB customers in important cities in eastern India.
As part of the strategy, the company's financing arm - Cisco Capital will enhance its focus on the region to offer innovative leasing programmes to customers and partners.
The company also announced the formation of Industry Business Councils, a forum to strengthen its solutions expertise and offerings in six high-growth business verticals across the country.
These include banking and financial services, IT services, government and defence, manufacturing and healthcare, retail and infrastructure.
Commenting on the plans for the eastern region, Mr Amit Malik, Vice-President-East, Cisco India, and SAARC said, '' The SMB sector has always been a growth driver for Cisco's business in the east and the new strategy will help further our reach to build stronger customer relationships.'' '' The overall market is evolving as customers demand holistic, business relevant solutions. Of the six focus verticals for Cisco in India, we expect high growth in infrastructure and manufacturing in the region and will work closely with the Industry Business Councils to address their specific needs,'' Mr Malik said.
Speaking on the occasion, Mr Gautam Munish, Vice-President of Cisco Capital, India, and SAARC said, '' Cisco's Easy Lease programme is a vital aspect of our customers in the east. With fast, easy and flexible financing, our SMB customers can upgrade their technology infrastructure and compete better in an increasingly demanding business environment.'' UNI ADG LL RN1807