New Delhi, Apr 18 (UNI) They have, over the last five decades, established themselves as one of the few film production houses espousing the cause of women's rights and emancipation through many of their films - from 'Dhool Ka Phool' and 'Sadhna' in the '60s, 'Insaf Ka Tarazu' in the '70s, 'Nikaah' and 'Dahleez' in the '80s to 'Baghban' and 'Babul' in the new millennium.
Keeping in tune with their philosphy over the last five decades to provide viewers films and TV shows having a judicious mix of the entertainment element with a message for society, B R Films are back with a new offering which seeks to show a mirror to society on the need to help women realise their own identities and paying heed to their desires.
Premiered on Sony Entertainment Television earlier this week is 'Sujata-Ek Samarpan', the story of a woman who has sacrificed her dreams and aspirations and her youth for the sake of her family but is deserted by her own family members in the twilight of her life.
Addressing a news conference in the Capital earlier this week, Ravi Chopra of B R Films said,'Sujata-Ek Stree Ka Samarpan' is a heartwarming saga of a woman Sujata who has over the years given her all for the sake of her family but who, in the twilight of her life, finds herself standing all alone in spite of having her entire family around.'' Speaking at the press meet for the show, being aired from Monday to Thursday in the 2200 hrs slot, Head of Fiction at Sony Entertainment Television, Sanjay Upadhyay, said the airing of the show was part of the efforts by the channel to present programmes with fresh concepts on the prime time slot.
''At Sony Entertainment television, it has always been our endeavour to provide entertainment that is different from that being dished out on other channels. For example, even while recognising popularity of family sagas among the audience, we try to ensure that these shows have elements that impart them a fresh look, thus giving to the audience the feeling of having watched something new. Sujata-Ek Stree Ka Samarpan' is an attempt in this direction,''Upadhyay said.
On airing the show in the 2200 hrs slot, Upadhyay said,''the slot of 2200 hrs was chosen because for some time now, serials being aired on the slot by other channels have begun to evoke a sense of deja vu among the audience who are looking for fresh content. So, in Sujata, we have tried to present a fresh show to TV viewers.'' Mr Ravi Chopra, who was present at the meet along with the starcast of the film, said Sujata was part of the endeavour of their production house over the years to make films and TV shows that combined an element of entertainment with a social message by focusing on an issue impacting society.
''Sujata is a programme after my own heart. This is a programme that I feel has a slice of reality. For, I feel that very often, women sacrifice everything for their families. As a homemaker, they do everything to make their families feel at home in the real sense.
But as time passes by, everybody gets busy with their own lives and she becomes lonely, almost like an orphan,''Chopra said.
Talking about the show, Ravi Chopra said,''Sujata is the story of a woman who gets married, looks after her family and children.
But by the time she reaches her 40s, she faces a mid life crisis.
The same family -- her husband and children -- get involved in their own routine and have no time for her.
''The question we want to ask through the show is that is this right. Are you going to leave your mother or wife alone in the dusk of their life. This is a question every husband, son or daughter need to ask themselves. Because that is actually the answer every woman is looking for.'' Chopra said the show attempted to find solutions to such problems faced by women who reach the autumn of their life.
''I am very excited as the concept has shaped up very well and has met our expectations. It has been a pleasure working with Sony. They gave us creative freedom to do what we have been doing over the years through films and television- providing entertainment with a social message,''he said.
Added Sanjay Upadhyay,''when it comes to combining entertainment with a social message there is no better name that comes to mind than B R Chopra productions. For over 50 years, B R Films has given us beautiful entertainers by constantly mixing entertainment with a social message.'' An adaptation of the original format 'Piel De Otono (Autumn Love) by Liliana Abud and produced by MSM Satellite (Singapore) PTE Ltd, 'Sujata' has seasoned actor Indrani Halder playing the central character. Besides indrani, the show has some of Indian television brightest actors like Aman Verma (who plays Sujata's husband), Ravee Gupta, Renuka Israni, Kiran Bhargav, Hasan, Nimay Bali, Arbaaz Ali Khan, Ajay chowdhryjj and Puja Joshi, among others.
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