Dabur promotes Ayurveda as baby care solution
Patna, Mar 29: Dabur India Limited, a healthcare major, today unveiled its refurbished range of products, including the popular Dabur Lal Tel, to promote Ayurveda as a baby-care solution.
Speaking at a baby show, organised by Dabur, group's product manager Rajeev John here said, '' This is the first ever baby show being organised in Patna and Lucknow to popularise the brand in Bihar and UP to create awareness about healthy and chemical-free baby-care products.'' The toddlers, participating in the show, will get prize in most healthy, active and photogenic categories, he informed. The company has a wide distribution network in both urban and rural areas covering 40 per cent market in Bihar and Uttar Pradesh alone with a turnover of Rs 32 crore in this segment.
UNI