Ybrant's Oridian to power Hitflip UK ad traffic

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Hyderabad, Mar 6 (UNI) Oridian, a subsidiary of Ybrant Digital, a leading privately-owned advertising network and Hitflip Media Trading, Europe's leading swapping site, today announced an exclusive partnership for UK traffic.

Oridian was one of the top ten international advertising networks worldwide with a reach that exceeds 140 million users per month and more than 80 million in the EU alone, said Oridian CEO Jacob Nizri in a statement here today.

He said Hitflip had exclusively recruited Oridian as a partner for selling its UK IP-targetted ad inventory. With a 35 per cent reach, Oridian had a considerable presence in the UK, ranking fifth on NMA's list of top private ad networks for 2006 and 2007.

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