Honda targets 1 mn two-wheeler sales in 2008-09

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Kochi, Mar 4: Hoping to rev up the two-wheeler market with new range of scooters and motorcycles, Honda Motorcycle and Scooter India Private Limited (HMSI) is targeting a sale of one million two-wheelers in 2008-09, Company CEO and President Shinji Aayoma said today.

Launching the company's premium segment scooter 'Aviator' here, Mr Shinji said scooters would account for 70 per cent or 700,000 units of the targeted one million sales in 2008-09. While the two-wheeler market had been on a downhill since last year, HMSI had seen a 25 per cent growth during 2007-08 with a sale of 880,000 units. Its market share had gone up to 11 per cent during the year from eight per cent in the previous year, he said.

Stating that the sale of automatic scooters was growing at a brisk rate, Mr Shinji said as against a market share of three per cent in 1998, the share of automatic scooters now stood at 13 per cent.

''We are hopeful that the total sales of automatic scooters in India will touch one million units this year and 1.6 million by 2010-11,'' he added. The total sale of scooters in the country stood at 8.2 million this year, a drop of five per cent over the previous year.

He said the HMSI presently had a 54 per cent market share in the automatic scooter segment.

Mr Shinji said 'Aviator' would be available in two variants -- standard and deluxe.

The company planned to launch ''an exciting range of both scooters and motor cycles in the coming year,'' he added.


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