Grasim launches novel retail stores

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Tiruchirpallai, Feb 18: The Grasim Industries owned Ultra Tech cement, one of India's large cement brands today launched four Ultra tech building solutions retail stores at Tiruchi, Srirangam, Manachanallur suburb and Thuraiyur today, in addition to the two opened at Rajkot and Gurgaon.

In a statement here Chief Marketing Officer of the compnay O P Puranmalka said the retail stores ofers customers a lot more than just cement like end-to-end home building solutions, high quality construction materials and value added services. He said they also planned to open 200 similar stores all over the country.

He claimed that they were the single largest cement brand in the country. Their production capacity was excess of 25 million tonnes per annum. With the new retail stores, their intention was to become the market leader in the cement sector.


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