Juice Wireless to invest Rs 120 cr in India

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Mumbai, Feb 1 (UNI) US-based mobile marketing solutions provider, Juice Wireless today said that it plans to invest around 3 million USD (Rs 120 crore) in 2008 to boost-up its business in India.

The Company is in talks with top Indian telecom operators for introducing its products in India and will soon be in the market with its latest products, Company CEO Nick Desai told medipersons while speaking at the launch of one of its products.

Juice Wireless, which plans to set up an office in the city, also launched its first unified mobile and web social media application ''JuiceCaster'' in India that will allow anyone with a camera-enabled mobile phone to create and consume media content from their wireless devices and the web.

The Company has a strategic partnership with a Hyderabad-based IT company, Mavin Infotech, for content monitoring and development and an additional application development center in Delhi.


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